Content Licensing Opportunity · April 2026
We Live to Build is the largest library of unscripted business owner interviews built for education, training, and AI — available for institutional licensing.
What We're Offering
Each asset class serves a different licensing buyer and use case.
Full Video & Audio Library
300+ long-form interview recordings averaging 45–60 minutes each, hosted on YouTube with full production quality. Available for streaming embed, white-label repackaging, or platform distribution.
Verbatim Transcripts + Structured Metadata
Full word-for-word transcripts for every episode, paired with chapter timestamps, key takeaways, guest profiles, company URLs, topic tags, and publish dates. Machine-readable and curriculum-ready.
Thematic Curated Bundles
30+ topic clusters already identified: Fundraising, Hiring & Firing, Exit Strategy, Mental Health, AI & Automation, Sales Psychology, Remote Leadership, and more. Delivered as ready-to-deploy curriculum packages.
Curriculum Coverage
Every cluster below represents multiple episodes with real operators — not theory.
Fundraising & VC
Seed → Series D, bootstrapping, earnouts
Hiring & Firing
Bad hires, firing faster, neurodivergent talent
Exits & Acquisitions
PE sales, earnout traps, valuation levers
Founder Psychology
Burnout, addiction, loneliness, resilience
AI & Automation
Pricing, adoption, deepfakes, future of work
Sales & Marketing
Affiliate, outbound, pain selling, ghosting
Global Operations
Remote teams, time zones, localization failures
Building & Scaling
No-code, CTOs, product strategy, bootstrapping
Finance & Tax
Personal goodwill, cash flow, founder pay
Security & Risk
Crypto theft, deepfakes, IP protection
Sample Content
These aren't talking heads. They're founders telling the truth.
EP. 100 · Unscripted, verified, unforgettable
EP. 123 · Founder Psychology cluster
Featured Episode · Resilience cluster
EP. 61 · Fundraising cluster
Competitive Differentiation
Operating experience behind every interview question
Raw conversations, not produced marketing content
Real operators — no academics, no career coaches
Guests from US, Europe, Asia, LATAM
The Authenticity Gap
Most business education content is produced by institutions: polished, safe, and stripped of the moments that make founders change behavior. This library includes bankruptcy, addiction, betrayal, $95K AWS bills, and faked government inspections — told by the people who lived them. That authenticity cannot be manufactured. It can only be earned over 14 years and 300 conversations.
Licensing Structure
All licenses are non-exclusive unless negotiated otherwise. Attribution to We Live to Build is required in all use cases.
Topic Bundle
Accelerators · Bootcamps · Platforms
$10K–$25K
per year · per cohort or platform
Full Library
Business Schools · VC Firms · L&D
$30K–$100K
per year · based on org size
AI Training Data
AI Companies · LLM Platforms
$50K–$300K
one-time · based on usage rights
Priority Targets
Five categories with proven precedent for content licensing deals of this type.
LinkedIn Learning (Microsoft)
Largest B2B video learning platform. Active intake process for third-party creator content. Strong match for founder/operator library.
Precedent: licensed from hundreds of independent creators. Content mapped to skills taxonomy. Clear intake process.
$20K–80K/yr
Reforge
Growth & product education platform. Entire model built around third-party practitioner content. Cultural fit is extremely high.
Precedent: pays outside experts to contribute content. Founder/operator stories are a natural fit for their growth programs.
$15K–40K/yr
Scale AI / Cohere / Writer
AI companies actively buying domain-specific conversation data. Business founder dialogue is high-value and underrepresented.
Precedent: Cohere & Anthropic signed deals with The Atlantic, Vox, AP. Niche domain content commands premium pricing.
$75K–300K
First Round Capital
VC firm with documented investment in founder education content. Has budget for portfolio-wide educational resources.
Precedent: built First Round Review, paid for original content, hosted founder education programs.
$30K–80K/yr
15Five / Lattice / Leapsome
HR performance platforms building embedded manager education. Hiring, firing, burnout topics map directly to their product.
Precedent: 15Five built manager training using licensed video content. Direct overlap with hiring and people operations episodes.
$20K–60K/yr
How It Works
A straightforward process designed to move fast.
Discovery Call (30 min)
We learn your use case — curriculum, L&D, AI training, or platform embed. You receive a sample bundle of 5–10 episodes in the topic cluster most relevant to your audience.
Proof of Concept Access (14 days)
We grant read-only access to a thematic bundle. Your team reviews content quality, transcript structure, and curriculum fit. No commitment required.
Licensing Proposal
Based on your use case and user volume, we propose a tier and annual fee. We can structure as a flat license, per-seat, or revenue-share depending on the platform model.
Signed Agreement & Content Delivery
Standard license agreement with attribution requirements, usage restrictions, and renewal terms. Content delivered via secure link or API depending on technical needs.
Next Step
A 20-minute call is all it takes to know if there's a fit. No pitch, no pressure — just a conversation about how the library could work for your platform, program, or product.
Book a Call
welivetobuild.com/book-a-callBrowse the Library
welivetobuild.com/listenContent is owned by Sean Weisbrot / We Live to Build. All guest appearances were recorded with consent for publication. Licensing inquiries are responded to within 2 business days. Sample bundles available on request.