Localize your startup with David Garcia-Gonzalez

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Guest

David Garcia Gonzalez

Co-Founder & CEO
Go Localise

Go Localise is a firm which specializes in translation and localization.

Sean has founded multiple companies and done multiple 8 figures worth of business.

He’s currently advising, consulting, and investing in business just like yours.

He knows where you’ve been, and he knows where you’re going.

Book a call with him today to see how he can help you get there smarter, faster, and in a way that aligns with your life goals.

Timestamps

00:00 – Introduction and Localizing Content for Target Markets
03:41 – Target Market and Communication Style in Localization
06:29 – Incentivizing families to have more children and the challenges of localizing content
09:26 – Localization Challenges and Successes
12:22 – Translating Brand Names for Chinese Market and the Chicken Feet Trade
15:22 – Localizing Brands for Different Markets
18:10 – The Cultural Nuances of Drive-Throughs in China
21:00 – Localization Challenges and Lessons Learned
23:55 – Take Care of Yourself, Understand Your Market

Transcript

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