#77: How to Conduct UX Research with Lindsay Allard

Guest Intro

Lindsey Allard is the Founder and CEO of PlaybookUX, which allows companies to conduct video-based user testing and interviews with your target audience.

What You Learn

• How do you discover user personas?
• How do you determine which questions to ask, and how do you de-bias them?
• How do you make sure the feedback users provide is valid and useful?
• How can you make the feedback actionable once collected?
• How do you know which pieces of feedback to actually act on (beyond just number of approach users to ask for feedback?
• How do you approach users to get feedback?
• How do you know which users are the right ones to interview?
• How do you compensate people for their feedback?

Episode Links

PlayBookUX: https://playbookux.com
LinkedIn: https://linkedin.com/in/lindseyallard2

Transcript

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